SCG

Sparks Consulting Group

Expert Data Analytics Consulting in Iowa with Dyllan Sparks

A data-focused advisory firm dedicated to helping small business owners gain clarity and make smarter decisions.

Our Mission

Sparks Consulting Group helps small business owners gain clarity from their data and make smarter, faster, and more confident decisions. We believe data should be practical, understandable, and directly connected to real business outcomes.

Meet Dyllan Sparks

Founder & Managing Partner

Dyllan founded Sparks Consulting Group to help small and growing businesses make sense of their financial and operational data and turn it into actionable insights. He brings technical expertise, business strategy knowledge, and a practical mindset to every engagement.

Bachelor's Degree

Marketing | University of Northern Iowa

MBA

Business Strategy | Upper Iowa University

MSBA (In Progress)

Data Analytics | Drake University

Dyllan specializes in organizing complex information, identifying meaningful patterns, and translating data into clear, practical guidance. His approach emphasizes structure, clarity, and results, ensuring that data empowers decisions rather than complicates them.

He works closely with business owners to understand their goals and challenges, delivering solutions tailored to each business's unique needs. Dyllan lives in Waterloo, Iowa with his wife and son.

Our Approach

Straightforward & Collaborative

We work closely with you, not at you. Your input shapes our analysis and recommendations.

Business-First Mindset

We understand business strategy before diving into technical analysis.

No Jargon

Complex ideas explained in language you actually understand.

Action-Oriented

Every insight comes with clear, practical next steps.

Results-Focused

We measure success by the decisions you make and the outcomes you achieve.

Who We Work With

Sparks Consulting Group primarily works with:

Small Business Owners & Founders

Leaders who want to understand and optimize their business numbers.

Owner-Operated Companies

Businesses where the owner is directly involved in decision-making.

Growing Businesses

Companies seeking better visibility into financial and operational data.

Teams Valuing Clarity

Organizations that want clear insights without unnecessary complexity.

Why Clients Choose Us

Clear, Structured Analysis

We break down complex data into understandable insights that actually inform decisions.

Practical, Business-First Approach

We understand your business context and tailor recommendations to your goals.

Direct Communication

No technical jargon, no unnecessary complexity. Just clear, honest conversation.

Trusted Partnership

We view our role as a trusted advisor dedicated to your success.

Fast, Efficient Results

Most audits completed in 1-2 weeks so you get insights and actionable recommendations quickly.

Customized Solutions

We tailor our approach to your specific business needs, not a one-size-fits-all template.

Ready to Work Together?

Book a free 30-minute consultation and let's discuss how we can help you gain clarity from your data.

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